Items where Author is "Willock, J"
Journal Article
McEachern, M and Schroder, M J A and Willock, J and Whitelock, J M and Mason, R (2007) Exploring ethical brand extensions and consumer buying behaviour: the RSPCA and the 'freedom food' brand. Journal of Product and Brand Management, 16 (3). pp. 168-177. ISSN 1061-0421
McEachern, M and Willock, J (2004) Producers and consumers of organic meat: a focus on attitudes and motivations. British Food Journal, 106 (7). pp. 534-552. ISSN 0007-070X
Contribution in Book/Report/Proceedings
McEachern, M and Willock, J and Whitelock, J M and Mason, R (2005) Branded meat labels: can personality assessment improve livestock producer-groups' understanding of consumer purchase behaviour. In: Annual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Portland) - 2005 :. unknown, N/A.
McEachern, M and Willock, J and Seaman, C and Kirk, D (2005) Using the theory of planned behaviour to help predict consumer value of eco-labelling formats: a focus on fresh meat. In: Annual Meeting of the Association for the Study of Food and Society (ASFS) and the Agriculture, Food, and Human Values Society (AFHVS) (Portland) - 2005 :. unknown, N/A.
McEachern, M and Willock, J (2000) Producer perceptions, attitudes and values towards organic farming. In: International Federation of Organic Agricultural Movement (IFOAM) Annual Conference (Basle, Switzerland) - 2000 :. unknown, N/A.