Items where Author is "Doyle, P"

Journal Article

Mason, K and Doyle, P and Wong, V (2006) Market orientation and quasi-integration: adding value through relationships. Industrial Marketing Management, 35 (2). pp. 140-155. ISSN 0019-8501

Contribution in Book/Report/Proceedings

Mason, K and Doyle, P and Wong, V (2000) Exploring supply chain configuration to leverage market orientation: a taxonomy of vertical de-integration. In: 29th EMAC Conference: Marketing in the New Millenium (Erasmus University: Rotterdam) :. unknown, N/A.

Mason, K and Doyle, P (2000) Market orientation and vertical de-integration: adding value through relationships. In: Annual Conference of the Academy of Marketing - 2000 :. unknown, N/A.

Mason, K and Doyle, P and Wong, V (1999) Market orientation amd the organisational form-business performance relationship. In: 28th EMAC Conference: Marketing and Competition in the Information Age (Humbolt University, Berlin) - 1999 :. unknown, N/A.