Items where Author is "Souchon, Anne L."

Journal Article

Efrat, Kalanit and Souchon, Anne L. and Wald, Andreas and Hughes, Paul and Cai, Jinqiu (2022) Mitigating coopetition tensions: The forgotten formation stage. European Management Review, 19 (4). pp. 527-548. ISSN 1740-4754

Banin, Abena Yeboah and Boso, Nathaniel and Hultman, Magnus and Souchon, Anne L. and Hughes, Paul and Nemkova, Ekaterina (2016) Salesperson improvisation: Antecedents, performance outcomes, and boundary conditions. Industrial Marketing Management, 59. pp. 120-130. ISSN 0019-8501

Souchon, Anne L. and Hughes, Paul and Farrell, Andrew M. and Nemkova, Ekaterina and Oliveira, João S. (2016) Spontaneity and international marketing performance. International Marketing Review, 33 (5). pp. 671-690. ISSN 0265-1335

Nemkova, Ekaterina and Souchon, Anne L. and Hughes, Paul and Micevski, Milena (2015) Does Improvisation Help or Hinder Planning in Determining Export Success? Decision Theory Applied to Exporting. Journal of International Marketing, 23 (3). ISSN 1069-031X

Nemkova, Ekaterina and Souchon, Anne L. and Hughes, Paul (2012) Export decision‐making orientation: an exploratory study. International Marketing Review, 29 (4). pp. 349-378. ISSN 0265-1335