Items where Author is "Scott, G"

Contribution in Book/Report/Proceedings

Hibbert, S A and McDermott, L and Piacentini, M G and Scott, G and O'Donohue, S (2002) The interpretation of financial services advertising and positioning by low income consumers. In: Proceedings of the 3rd Customer Research Academy Workshop Series CRAWS (UMIST, Manchester) - 2002 :. unknown, N/A.