Hibbert, S A and McDermott, L and Piacentini, M G and Scott, G and O'Donohue, S (2002) The interpretation of financial services advertising and positioning by low income consumers. In: Proceedings of the 3rd Customer Research Academy Workshop Series CRAWS (UMIST, Manchester) - 2002 :. unknown, N/A.
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Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
?? discipline-based research ??
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ID Code:
46438
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Deposited On:
11 Jul 2011 20:01
Refereed?:
Yes
Published?:
Published
Last Modified:
16 Jul 2024 02:16