Items where Author is "Logie-MacIver, E"

Logie-MacIver, E and Piacentini, M G (2011) Towards a richer understanding of consumers in social marketing contexts: revisiting the stage of change model. Journal of Marketing Management, 27 (1). pp. 60-76. ISSN 0267-257X

Logie-MacIver, E and Piacentini, M G and Eadie, D (2005) Coping with making and maintaining a dietary change: a comparative study. European Advances in Consumer Research, 7. pp. 536-541.

Logie-MacIver, E and Piacentini, M G and Eadie, D (2005) New developments in Social Marketing: how people make and maintain change after stimulus of change. In: European Marketing Academy (EMAC) (Milan, Italy) - 2005 :. unknown, N/A.