Items where Author is "Fahy, J"

Ryan, A and O'Malley, L and Fahy, J (2007) Toward a theory of transformative business relationships in marketing: conceptual framework and research propositons. In: AMA Winter Marketing Educators' Conference (San Diego, California) - 2007 :. unknown, N/A.

Ryan, A and O'Malley, L and Fahy, J (2006) Capturing relationship dynamics: developing a theory of transformative business relationships. In: 4th Nordic Workshop on Relationship Dynamics, NoRD2006 (Yli-li, Finland) - 2006 :. unknown, N/A.

Ryan, A and Fahy, J (2003) Moving beyond short term objectives towards a relational approach to the art-sponsorship interface. In: Academy of Marketing Conference (Aston University, UK) - 2003 :. unknown, N/A.

Ryan, A and Fahy, J (2003) A relationship marketing perspective on the sponsorship of the arts in Ireland: a Galway arts festival-Nortel networks case study. Irish Marketing Review, 16 (1). pp. 31-42.

Ryan, A and Fahy, J (2002) The art- management interface; a relationship marketing perspective on sponsorship of the arts in Ireland. In: Irish Academy of Management (Waterford) - 2002 :. unknown, N/A.