Items where Author is "Campbell, C"
Group by: Item Type | No Grouping
Number of items: 2.
Contribution in Book/Report/Proceedings
Hsiu-Yuan, T and Campbell, C and Farshid, M and Chakrabarti, R (2009) Lemon-aid: Brand as a signal for quality - a classroom game "awarded best paper for the brands and brand management track". In: Australian and New Zealand Marketing Academy (ANZMAC) (Melbourne) - 2009 :. unknown, N/A.
Ghazisaeedi, M and Ashnai, B and Campbell, C and Chakrabarti, R (2008) Trusting a white cloak: are they really wearing their heart upon their sleeve? In: Academy of Marketing Science Conference (Vancouver) - 2008 :. unknown, N/A.