Moving beyond short term objectives towards a relational approach to the art-sponsorship interface

Ryan, A and Fahy, J (2003) Moving beyond short term objectives towards a relational approach to the art-sponsorship interface. In: Academy of Marketing Conference (Aston University, UK) - 2003 :. unknown, N/A.

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Item Type:
Contribution in Book/Report/Proceedings
ID Code:
46874
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Deposited On:
11 Jul 2011 20:08
Refereed?:
Yes
Published?:
Published
Last Modified:
16 Jul 2024 02:21