Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation

Miller, C H and Reardon, J and Salciuviene, L and Auruskeviciene, V and Lee, K and Miller, K (2009) Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation. Journal of Business and Economics Research, 7 (12). pp. 65-72. ISSN 2157-8893

Full text not available from this repository.

Item Type:

Journal Article

Journal or Publication Title:

Journal of Business and Economics Research

Departments:

Lancaster University Management School > Marketing

ID Code:

45743

Deposited By:

ep_importer_pure

Deposited On:

11 Jul 2011 18:37

Refereed?:

Yes

Published?:

Published

Last Modified:

15 Jul 2024 12:12

URI:

https://eprints.lancs.ac.uk/id/eprint/45743