Brand image perceptions across cultures

Salciuviene, L and Ghauri, P and Mockaitis, A and De Mattos, C (2009) Brand image perceptions across cultures. Advances in International Marketing, 20. pp. 177-191.

Full text not available from this repository.
Item Type:
Journal Article
Journal or Publication Title:
Advances in International Marketing
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/learningandpedagogical
Subjects:
?? BUSINESS AND INTERNATIONAL MANAGEMENTMARKETINGLEARNING AND PEDAGOGICAL ??
ID Code:
45228
Deposited By:
Deposited On:
11 Jul 2011 18:28
Refereed?:
No
Published?:
Published
Last Modified:
16 Sep 2023 00:34