Relationship marketing and retailing: comfortable bedfellows?

Pressey, A D and Mathews, B P (1998) Relationship marketing and retailing: comfortable bedfellows? International Journal of Customer Relationship Management, 1 (1). pp. 39-53.

Full text not available from this repository.

Item Type:

Journal Article

Journal or Publication Title:

International Journal of Customer Relationship Management

Departments:

Lancaster University Management School > Marketing

ID Code:

45184

Deposited By:

ep_importer_pure

Deposited On:

11 Jul 2011 18:28

Refereed?:

Yes

Published?:

Published

Last Modified:

15 Jul 2024 12:05

URI:

https://eprints.lancs.ac.uk/id/eprint/45184