Dost, Florian and Phieler, Ulrike and Haenlein, Michael (2018) Integrating Seeded Marketing Campaigns into the Marketing Plan. In: 47th EMAC Annual Conference, 2018-05-29 - 2018-06-01, Strathclyde Business School.
Full text not available from this repository.Item Type:
Contribution to Conference
(Paper)
Journal or Publication Title:
47th EMAC Annual Conference
Departments:
ID Code:
126704
Deposited By:
Deposited On:
14 Aug 2018 10:28
Refereed?:
Yes
Published?:
Published
Last Modified:
15 Jul 2024 08:35