McEachern, M and Warnaby, G (2004) Retail 'quality assurance' labels as a strategic marketing communication mechanism for fresh meat. Journal of Economic Behaviour and Organisation, 14 (2). pp. 255-271. ISSN 0167-2681
Full text not available from this repository.| Item Type: | Article |
|---|---|
| Journal or Publication Title: | Journal of Economic Behaviour and Organisation |
| Subjects: | UNSPECIFIED |
| Departments: | Lancaster University Management School > Marketing |
| ID Code: | 44669 |
| Deposited By: | ep_importer_pure |
| Deposited On: | 11 Jul 2011 19:19 |
| Refereed?: | Yes |
| Published?: | Published |
| Last Modified: | 26 Jul 2012 19:05 |
| Identification Number: | |
| URI: | http://eprints.lancs.ac.uk/id/eprint/44669 |
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