Items where Author is "Watson, A."

Dada, L. and Perrigot, R. and Watson, A. (2024) Influential factors of pro-environmental behaviors among franchisees in the fast-food sector. Business Strategy and the Environment, 33 (3). pp. 2301-2313. ISSN 0964-4733

Watson, A. and Dada, L. and Wright, O. and Perrigot, R. (2015) A cross-cultural exploration of franchise entrepreneurial orientation. In: 29th Annual International Society of Franchising (ISOF) Conference, Oviedo, Spain, 2015-06-18.

Watson, A. and Wright, O. and Dada, L. (2014) Franchising rhetoric : a cross cultural study. In: 21st International Conference on Recent Advances in Retailing and Consumer Services Science, 2014-07-07.

Watson, A. and Wright, O. and Dada, L. (2014) Franchising rhetoric : a cross cultural study of B2B advertising. In: Australian and New Zealand Marketing Academy (ANZMAC) Conference, Australia, 2014-12-01.

Watson, A. and Mihaylova, Lyudmila and Vorley, D. (2010) Challenges with bearings only tracking for missile guidance systems and how to cope with them. In: MCM ITP Conference, 2010-10-19 - 2010-10-20.

Dada, O. and Kirby, D. and Watson, A. (2009) Dispelling franchising myths : franchisors and franchisees as entrepreneurs. In: 23rd International Society of Franchising Conference (California) - 2009 :. unknown, N/A.

Dada, O. and Kirby, D. and Watson, A. (2008) The entrepreneurial behaviour of franchisees: evidence from UK-based franchise systems. In: 22nd International Society of Franchising Conference (France) - 2008 :. unknown, N/A.

Dada, O. and Kirby, D. and Watson, A. (2006) The franchise system as a context for entrepreneurship: some preliminary findings. In: 20th International Society of Franchising Conference (California) - 2006 :. unknown, N/A.