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Items where Author is "Visser, Max"

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Journal Article

Ashta, Ashok and Stokes, Peter and Hughes, Paul and Visser, Max (2025) Japanese Cross-Cultural Management in Indian Business-to-Business Marketing Situations : A Study of Evolving Intra-Asian Differences in Cultural Values. Journal of Business-to-Business Marketing, 32 (3). pp. 307-326. ISSN 1051-712X

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