Items where Author is "Tiasuwan, Pakkawadee"
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Contribution in Book/Report/Proceedings
Salciuviene, Laura and Keeling, Kathy and Tiasuwan, Pakkawadee (2013) Interactive websites : the effects of social presence on customer decisions in the online luxury goods sector. In: 42nd Annual European Marketing Academy Conference (Istanbul) :. European Marketing Academy, p. 390.