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Items where Author is "Ryals, Lynette J."

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Journal Article

Marcos-Cuevas, Javier and Natti, Satu and Palo, Teea and Ryals, Lynette J. (2014) Implementing key account management : intraorganizational practices and associated dilemmas. Industrial Marketing Management, 43 (7). pp. 1216-1224. ISSN 0019-8501

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