Items where Author is "Reardon, James"

Journal Article

Conner, Suzanne L. and Reardon, James and Miller, Chip and Salciuviene, Laura and Auruskeviciene, Vilte (2017) Cultural antecedents to the normative, affective and cognitive effects of domestic versus foreign product purchase behaviour. Journal of Business Economics and Management, 18 (1). pp. 100-115.

Salciuviene, Laura and Reardon, James and Auruskeviciene, Vilte (2011) Antecedents of Performance of Multi-level Channels in Transitional Economies. Baltic Journal of Management, 6 (1). pp. 89-104.

Contribution in Book/Report/Proceedings

Salciuviene, Laura and Miller, Chip E. and Reardon, James and Mikoliunas, Tomas and Lee, Kelvin and Miller, Kenneth E. (2017) Media involvement and consumer attitude formation towards digital advertising. In: Academy of Marketing Conference AM2017 Proceedings :. Academy of Marketing, Hull. ISBN 9781527212718