Items where Author is "Preece, Chloe"

Preece, Chloe and Rojas-Gaviria, Pilar and Cappellini, Benedetta and Kerrigan, Finola and Hewer, Paul and Higgins, Leighanne and Sobande, Francesca (2025) Let’s ROC : A Dynamic Experience-Based Roadmap for Relational Engagement. European Journal of Marketing. ISSN 0309-0566

Preece, Chloe and Skandalis, Alex (2024) Time to Imagine an Escape : Investigating the Consumer Timework at Play in Augmented Reality. European Journal of Marketing, 58 (1). pp. 92-118. ISSN 0309-0566

Skandalis, Alexandros and Daskalopoulou, Athanasia and Preece, Chloe (2021) Dystopia here we come! Live streaming and the non-placelessness of digital music consumption. In: Academy of Marketing Conference, 2021-07-05 - 2021-07-07.