Items where Author is "Lindgreen, A."

Journal Article

Hughes, P. and Morgan, R.E. and Hodgkinson, I.R. and Kouropalatis, Y. and Lindgreen, A. (2020) A diagnostic tool to determine a strategic Improvisation Readiness Index Score (IRIS) to survive, adapt, and thrive in a crisis. Industrial Marketing Management, 88. pp. 485-499. ISSN 0019-8501