Items where Author is "Koc, Erdogan"
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Celik, Fatih and Koc, Erdogan and Yildiz, Selçuk Yasin and Tarim, Emre and Daryanto, Ahmad (2026) Exploring the potential of the pratfall effect in travel influencer marketing. Journal of Hospitality and Tourism Management, 66: 101388. ISSN 1447-6770
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