Items where Author is "Ivy, J"

Ivy, J (2010) Choosing futures: the influence of ethnic origin on university choice. International Journal of Educational Management, 24 (5). pp. 391-403. ISSN 0951-354X

Ivy, J and Al-Fatal, E (2010) Marketing private EFT programs in Damascus. TESOL Journal, 2. pp. 130-143. ISSN 1949-3533

Ivy, J (2007) A new higher education marketing mix: the 7Ps for MBA marketing. International Journal of Educational Management, 22 (4). pp. 288-299. ISSN 0951-354X

Ivy, J and Naude, P (2004) Succeeding in the MBA marketplace : identifying the underlying factors. Journal of Higher Education Policy and Management, 26 (3). pp. 401-417. ISSN 1469-9508

Ivy, J (2001) Building quality into academic programmes using quality circles. South African Journal of Higher Education, 15 (1). pp. 197-204. ISSN 1753-5913

Ivy, J (2001) Higher education institution image: a correspondence analysis approach. International Journal of Educational Management, 16 (6). pp. 276-282. ISSN 0951-354X

Naude, P and Ivy, J (1998) The marketing strategies of universities in the United Kingdom. International Journal of Educational Management, 13 (2/3). pp. 126-134. ISSN 0951-354X