Items where Author is "Hewer, Paul"

Journal Article

Preece, Chloe and Rojas-Gaviria, Pilar and Cappellini, Benedetta and Kerrigan, Finola and Hewer, Paul and Higgins, Leighanne and Sobande, Francesca (2025) Let’s ROC : A Dynamic Experience-Based Roadmap for Relational Engagement. European Journal of Marketing. ISSN 0309-0566

Banister, Emma and Hamilton, Kathy and Piacentini, Maria and Bruce, Helen and Hein, Wendy and Hewer, Paul and Higgins, Leighanne and Liu, Chih-Ling and Steadman, Chloe (2024) CRISis in Academia? Journal of Customer Behaviour, 23 (4). ISSN 1475-3928