Items where Author is "Filieri, Raffaele"
Group by: Item Type | No Grouping
Number of items: 2.
Sameeni, Maleeha Shahid and Qadeer, Faisal and Ahmad, Wasim and Filieri, Raffaele (2024) An empirical examination of brand hate influence on negative consumer behaviors through NeWOM intensity. Does consumer personality matter? Journal of Business Research, 173: 114469. ISSN 0148-2963
Shahid Sameeni, Maleeha and Ahmad, Wasim and Filieri, Raffaele (2022) Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products : The moderating role of betrayal discovery mode. Journal of Business Research, 141. pp. 137-150. ISSN 0148-2963