Items where Author is "Douthwaite, Kate"
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Contribution in Book/Report/Proceedings
Douthwaite, Kate and Cronin, James and Wood, Rachel (2025) The Anti-Mythical Myths of TikTok’s #Underconsumptioncore : The Market Capture of Gendered Sustainability. In: Proceedings of Academy of Marketing 2025 Annual Conference :. Academy of Marketing, Cork. ISBN 9781919647319
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