Items where Author is "Cronin, James Martin"
Cronin, James Martin and Cocker, Hayley Louise (2019) Managing Collective Effervescence : 'Zomsumption’ and Postemotional Fandom. Marketing Theory, 19 (3). pp. 281-299. ISSN 1470-5931
Cronin, James Martin and Hopkinson, Gillian Clare (2018) Bodysnatching in the marketplace : Market-focused health activism and compelling narratives of dys-appearance. Marketing Theory, 18 (3). pp. 269-286. ISSN 1470-5931
Cronin, James Martin and Malone, Sheila (2018) Lifeway Alibis : The biographical bases for unruly bricolage. Marketing Theory, 19 (2). pp. 129-147. ISSN 1470-5931
Wang, Sihang and Cronin, James Martin and Hogg, Margaret Kathleen (2018) To Cast a Long Shadow : Theorising the Perseverance of Identity Vestiges. In: UNSPECIFIED.
Jones, Scott and Cronin, James Martin and Piacentini, Maria Grazia (2018) Mapping the Extended Frontiers of Escapism : Binge-watching and Hyperdiegetic Exploration. Journal of Marketing Management, 34 (5-6). pp. 497-508. ISSN 0267-257X
Cocker, Hayley Louise and Cronin, James Martin (2017) Charismatic authority and the YouTuber : unpacking the new cults of personality. Marketing Theory, 17 (4). pp. 455-472. ISSN 1470-5931