Items where Author is "Crisafulli, Benedetta"
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Number of items: 2.
Journal Article
Singh, Jaywant and Crisafulli, Benedetta and Quamina, La Toya and Xue, Melanie (2020) ‘To trust or not to trust’ : The impact of social media influencers on the reputation of corporate brands in crisis. Journal of Business Research, 119. pp. 464-480. ISSN 0148-2963
Contribution in Book/Report/Proceedings
Crisafulli, Benedetta and Singh, Jaywant and Xue, Melanie and Quamina, La Toya (2018) Reviving corporate reputation following a crisis : The impact of online influencer communications and affective displays on consumers. In: 4th International Colloquium on Corporate Branding, Identity, Image and Reputation (COBIIR2018) :. UNSPECIFIED, ITA.