Items where Author is "Bulawa, Nicole"
Journal Article
Bulawa, Nicole and Mason, Katy and Jacob, Frank (2024) Should the wheel be reinvented? : Market-referencing in the electric vehicle market charging infrastructure. Journal of Business Research, 185: 114826. ISSN 0148-2963
Bulawa, Nicole and Jacob, Frank (2024) The unfolding of conceivable practice trajectories as market-making opportunities. Marketing Theory. ISSN 1470-5931
Bulawa, Nicole and Jacob, Frank (2022) More than a snapshot : dynamic value-in-use emergence in e-services. Electronic Markets, 32 (4): 4. pp. 2471-2489. ISSN 1019-6781
Contribution in Book/Report/Proceedings
Bulawa, Nicole and Hartwig, Kea (2023) The Role of Value-In-Use for Selling E-Services. In: Serving the Customer : The Role of Selling and Sales. Springer Gabler, pp. 31-56. ISBN 9783658390716
Jacob, Frank and Hartwig, Kea and Bulawa, Nicole (2020) Co-creation und Wertorientierung im Verkauf : Perspektiven des Dienstleistungsmanagements: Aus Sicht von Forschung und Praxis. In: Co-creation und Wertorientierung im Verkauf : Perspektiven des Dienstleistungsmanagements: Aus Sicht von Forschung und Praxis. Springer Gabler, pp. 371-386. ISBN 9783658286712
Thesis
Bulawa, Nicole and Jacob, Frank (2024) The temporality of practices, markets and value. PhD thesis, ESCP Business School Berlin.
Other
Bulawa, Nicole (2025) Similarities between recharging and refuelling make the switch to electric cars an easier choice. The Conversation.
Bulawa, Nicole and Ryder, Mike (2025) What can we learn from sci-fi movies about futures research? MJRyder.net.