Items where Author is "Baker, Jonathan J"
![[up]](/style/images/multi_up.png)
Up a levelGroup by: Item Type | No Grouping
Number of items: 1.
Diaz Ruiz, Carlos and Baker, Jonathan J and Mason, Katy and Tierney, Kieran (2021) Market-scanning and Market-shaping : Why are firms blindsided by market-shaping acts? Journal of Business and Industrial Marketing, 35 (9). pp. 1389-1401. ISSN 0885-8624