Items where Author is "Abosag, Ibrahim"

Journal Article

Khan, Huda and Khan, Hina and Abosag, Ibrahim and Ghauri, Pervez (2023) Examining the efficacy of non-market and market driving activities of B2B international firms. Industrial Marketing Management, 111. pp. 97-108. ISSN 0019-8501

Abosag, Ibrahim and Yen, Dorothy and Barnes, Bradley and Gadalla, Eman (2020) Rethinking Guanxi and Performance : Understanding the Dark Side of Sino–U.S. Business Relationships. International Business Review. 0-0. ISSN 0969-5931

Gadalla, Eman Tawfik and Abosag, Ibrahim and Keeling, Kathy (2016) Second Life as a research environment : avatar-based focus groups (AFG). Qualitative Market Research: An International Journal, 19 (1). pp. 101-114. ISSN 1352-2752

Gadalla, Eman and Keeling, Kathy and Abosag, Ibrahim (2013) Metaverse retail-service quality : a future framework for retail service quality in the 3D internet. Journal of Marketing Management, 29 (13-14). pp. 1493-1517. ISSN 0267-257X

Contribution in Book/Report/Proceedings

Abosag, Ibrahim and Martin, Felix and Ramadan, Zahy B. (2016) Social Media and Branding in Asia : Threats and Opportunities. In: Asia Branding : Connecting Brands, Consumers and Companies. Palgrave Macmillan, pp. 50-65. ISBN 9781137489951