Strategy builder

Angwin, Duncan Neil and Cummings, Stephen (2015) Strategy builder. Wiley, London. ISBN 9781118707234

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Abstract

So how are you to present your strategy? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures. Strategy Builder shows you how to creatively combine the best of strategy frameworks to orient and animate strategy discussion and development in your team. This visual, interactive guide, with illustrations by Visory, uses real world examples and practical tips to help you; discover the five foundations every strategy should be built upon; draw compelling and unique pictures that capture your organisation's distinct strategies; develop your skills as a leader of strategy discussions; understand how to use strategy frameworks and interactive drawing to engage others and achieve 'buy-in'.

Item Type:
Book/Report/Proceedings
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/contributionstopractice
Subjects:
ID Code:
79468
Deposited By:
Deposited On:
18 May 2016 08:54
Refereed?:
No
Published?:
Published
Last Modified:
11 Sep 2020 06:46