Conceptualizing and examining the process of consumers’ choice of goal-pursuits

Liu, Chih-Ling and Keeling, Debbie and Hogg, Margaret (2015) Conceptualizing and examining the process of consumers’ choice of goal-pursuits. In: 8th Workshop on Interpretive Consumer Research, 2015-04-162015-04-17, University of Edinburgh Business School.

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Item Type:
Contribution to Conference (Paper)
Journal or Publication Title:
8th Workshop on Interpretive Consumer Research
ID Code:
74980
Deposited By:
Deposited On:
04 Aug 2015 14:14
Refereed?:
No
Published?:
Published
Last Modified:
23 Sep 2020 00:02