From the board to the streets : a case study of Local Property Trader

Gazzard, Alison and Lochrie, Mark and Gradinar, Adrian and Coulton, Paul and Burnett, Dan and Kershaw, Daniel (2014) From the board to the streets : a case study of Local Property Trader. ToDIGRA, 1 (3). ISSN 2328-9414

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The boardgame of Monopoly has undergone various iterations since it was first published in 1934. Versions have included location-based varieties of the game, involving mobile media devices that have taken the boardgame to the city streets as a way of engaging players with location in new ways. This article examines a new version of Monopoly, titled Local Property Trader that works with NFC/QR code technologies in order to encourage players to move around the city and interact with local businesses. In doing so, the project hopes to highlight how location-based games can use social media data to update a traditional game into more contemporary contexts. Correspondingly, the differences and similarities of taking a boardgame and reworking it for the city streets are explored through ideas surrounding location, player and map as key points of intersection between the two media forms.

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The text of this work is licensed under a Creative Commons Attribution-NonCommercial-NonDerivative 2.5 License (
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11 Nov 2014 11:00
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15 Jul 2024 14:50