Dada, Olufunmilola and Jack, Sarah and George, Magnus (2016) University-business engagement franchising and geographic distance : a case study of a business leadership programme. Regional Studies, 50 (7). pp. 1217-1231. ISSN 0034-3404
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Abstract
This paper adapts a franchising perspective to generate a better understanding of geographic distance in university–business engagement. The study utilized an in-depth case study of a leadership and management development intervention, a programme specifically designed for small and medium-sized enterprise (SME) owner-managers (or directors) by the Institute for Entrepreneurship and Enterprise Development, within a well-respected institution, ranked in the top 1% of universities in the world. Unlike most studies, the research findings indicate that knowledge spillovers from university–business engagement can occur through replication in regions external to the university's locality.