Country of origin effects on brand image and social status in an emerging market

Khan, Hina and Bamber, David (2007) Country of origin effects on brand image and social status in an emerging market. In: HAAMAHA’07 11th International Conference on Human Aspects of Advanced Manufacturing Agility and Hybrid Automation, 2007-07-092007-07-12.

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Item Type:
Contribution to Conference (Paper)
Journal or Publication Title:
HAAMAHA’07 11th International Conference on Human Aspects of Advanced Manufacturing Agility and Hybrid Automation
ID Code:
69871
Deposited By:
Deposited On:
08 Jul 2014 23:07
Refereed?:
No
Published?:
Published
Last Modified:
23 Nov 2020 01:51