Understanding employee use of Web 2.0 tools for front end of innovation activities

Tarafdar, Monideepa and Gordon, Steven R. (2010) Understanding employee use of Web 2.0 tools for front end of innovation activities. In: DIGIT Workshop, St. Louis, December 2010. AIS Electronic Library, USA.

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Abstract

In this research-in-process paper, we develop a model for understanding employees’ use of Web 2.0 tools and applications, in the presence or absence of organizational adoption, for activities at the front-end of innovation. Web 2.0 applications often exhibit organic pathways to use, which differ from the IT department-led technology adoption more commonly studied. They share similarities with tasks at the front end of innovation. The former are highly structurable and given to flexible use. The latter, such as knowledge sharing, collaboration and information search are decentralized and unstructured. It is thus reasonable to assume that Web 2.0 tools should be beneficial for these tasks. Our model draws primarily from adaptive structuration theory, but also integrates concepts and constructs from theories of technology acceptance and task-technology fit. Implications for theory and practice are addressed.

Item Type:
Contribution in Book/Report/Proceedings
ID Code:
67014
Deposited By:
Deposited On:
08 Oct 2013 13:53
Refereed?:
Yes
Published?:
Published
Last Modified:
01 Jun 2020 23:37