Institutional rankings, marketing, and the needs of intending students

Longden, Bernard and Yorke, Mantz (2009) Institutional rankings, marketing, and the needs of intending students. In: University rankings, diversity, and the new landscape of higher education. Global perspectives on higher education . Sense Publishers, Rotterdam, pp. 47-64. ISBN 9789087908140

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Item Type: Contribution in Book/Report/Proceedings
Departments: Faculty of Arts & Social Sciences > Educational Research
ID Code: 62912
Deposited By: ep_importer_pure
Deposited On: 13 Mar 2013 16:28
Refereed?: No
Published?: Published
Last Modified: 03 Dec 2019 00:36
URI: https://eprints.lancs.ac.uk/id/eprint/62912

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