What does it mean to find the face of the franchise? Physical attractiveness and the evaluation of athletic performance

Berri, David and Simmons, Robert and Van Gilder, Jennifer and O'Neill, Lisle (2011) What does it mean to find the face of the franchise? Physical attractiveness and the evaluation of athletic performance. Economics Letters, 111 (3). pp. 200-202. ISSN 0165-1765

[img]
Preview
PDF (What does it mean to find the face of the franchise? Physical attractiveness and the evaluation of athletic performance)
10.pdf - Submitted Version

Download (123kB)

Abstract

We show that attractiveness, as measured by facial symmetry, leads to greater rewards in professional sports. National Football League quarterbacks who are more attractive are paid greater salaries and this premium persists after controlling for player performance.

Item Type: Journal Article
Journal or Publication Title: Economics Letters
Uncontrolled Keywords: /dk/atira/pure/researchoutput/libraryofcongress/hb
Subjects:
Departments: Lancaster University Management School > Economics
ID Code: 56363
Deposited By: ep_importer_pure
Deposited On: 30 Jul 2012 11:05
Refereed?: Yes
Published?: Published
Last Modified: 20 Feb 2020 01:36
URI: https://eprints.lancs.ac.uk/id/eprint/56363

Actions (login required)

View Item View Item