Who is the customer? On the nature of customer representations in supply chains

Borgström, Benedikte and Araujo, Luis and Hertz, Susanne (2011) Who is the customer? On the nature of customer representations in supply chains. In: 27th IMP Conference, 2011-09-01.

Full text not available from this repository.
Item Type: Contribution to Conference (Paper)
Journal or Publication Title: 27th IMP Conference
Uncontrolled Keywords: /dk/atira/pure/researchoutput/libraryofcongress/hf
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 55961
Deposited By: ep_importer_pure
Deposited On: 19 Jul 2012 16:41
Refereed?: Yes
Published?: Published
Last Modified: 11 Dec 2019 00:35
URI: https://eprints.lancs.ac.uk/id/eprint/55961

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