Judging Compound Events: The Influence of Framing and Processing Fluency

Daryanto, Ahmad and Hampsons, Peter (2011) Judging Compound Events: The Influence of Framing and Processing Fluency. In: Proceedings of the Academy of Marketing Conference 2011: Marketing Field Forever, Academy of Marketing, Liverpool :. UNSPECIFIED, GBR. ISBN 978-0-9561122-34

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Item Type:
Contribution in Book/Report/Proceedings
Uncontrolled Keywords:
/dk/atira/pure/core/keywords/marketing
Subjects:
?? marketinghb economic theorydiscipline-based research ??
ID Code:
53019
Deposited By:
Deposited On:
15 Mar 2012 14:30
Refereed?:
Yes
Published?:
Published
Last Modified:
16 Jul 2024 02:37