Rethinking Marketing: Developing a New Understanding of Markets

Waluszewski, A and Harrison, D and Håkansson, H (2004) Rethinking Marketing: Developing a New Understanding of Markets. John Wiley and Sons Ltd, Chichester. ISBN 0-470-02147-0

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Book/Report/Proceedings
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
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ID Code:
47859
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Deposited On:
11 Jul 2011 20:38
Refereed?:
No
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Published
Last Modified:
01 Sep 2020 08:14