Product customisation and competitive advantage: an empirical study

Amaro, G M and Kingsman, B G and Spina, G and Hendry, L (2003) Product customisation and competitive advantage: an empirical study. In: One World? One view of Operations Management? EurOMA-POMS Conference, Como, Italy - 2003. unknown, N/A, pp. 119-128. ISBN 88-86281-78-1

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Item Type:
Contribution in Book/Report/Proceedings
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
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ID Code:
46211
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Deposited On:
11 Jul 2011 19:57
Refereed?:
Yes
Published?:
Published
Last Modified:
12 Aug 2020 10:38