Exploring the relationship between consumer knowledge and purchase behaviour of value-based labels

McEachern, M and Warnaby, G (2008) Exploring the relationship between consumer knowledge and purchase behaviour of value-based labels. International Journal of Consumer Studies, 32 (5). pp. 414-426. ISSN 1470-6423

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Item Type:
Journal Article
Journal or Publication Title:
International Journal of Consumer Studies
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
ID Code:
45191
Deposited By:
Deposited On:
11 Jul 2011 18:28
Refereed?:
Yes
Published?:
Published
Last Modified:
22 Feb 2020 06:58