Exploring the relationship between consumer knowledge and purchase behaviour of value-based labels

McEachern, M and Warnaby, G (2008) Exploring the relationship between consumer knowledge and purchase behaviour of value-based labels. International Journal of Consumer Studies, 32 (5). pp. 414-426. ISSN 1470-6423

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Item Type: Journal Article
Journal or Publication Title: International Journal of Consumer Studies
Uncontrolled Keywords: /dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
Departments: Lancaster University Management School > Marketing
ID Code: 45191
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 18:28
Refereed?: Yes
Published?: Published
Last Modified: 17 Sep 2019 00:56
URI: https://eprints.lancs.ac.uk/id/eprint/45191

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