Are cultural differences overrated?

Pressey, A D and Selassie, H G (2003) Are cultural differences overrated? Journal of Consumer Behaviour, 2 (4). pp. 354-368. ISSN 1479-1838

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Item Type: Journal Article
Journal or Publication Title: Journal of Consumer Behaviour
Uncontrolled Keywords: /dk/atira/pure/subjectarea/asjc/3200/3202
Departments: Lancaster University Management School > Marketing
ID Code: 45182
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 18:28
Refereed?: Yes
Published?: Published
Last Modified: 02 Sep 2019 01:05

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