Developing and managing relational market-based assets in professional services: client relationships in management consultancy

Karantinou, K M and Hogg, M K (2007) Developing and managing relational market-based assets in professional services: client relationships in management consultancy. Marketing Management Journal, 17 (2). pp. 16-39. ISSN 2329-9762

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Item Type:
Journal Article
Journal or Publication Title:
Marketing Management Journal
ID Code:
45096
Deposited By:
Deposited On:
11 Jul 2011 18:26
Refereed?:
Yes
Published?:
Published
Last Modified:
01 Jul 2020 00:39