Mapping the different purposes for integrating off-line and on-line data sets in discovery oriented consumer research

Hogg, M K and MacLaran, P and Curasi, C F (2006) Mapping the different purposes for integrating off-line and on-line data sets in discovery oriented consumer research. European Advances in Consumer Research, 7. pp. 559-564.

Full text not available from this repository.

Item Type:

Journal Article

Journal or Publication Title:

European Advances in Consumer Research

Uncontrolled Keywords:

/dk/atira/pure/subjectarea/asjc/2000/2002

Subjects:

?? economics and econometricsapplied psychologymarketingdiscipline-based research ??

Departments:

Lancaster University Management School > Marketing

ID Code:

44861

Deposited By:

ep_importer_pure

Deposited On:

11 Jul 2011 18:22

Refereed?:

Yes

Published?:

Published

Last Modified:

15 Jul 2024 12:02

URI:

https://eprints.lancs.ac.uk/id/eprint/44861