Marketing action in networks

Mouzas, S (2006) Marketing action in networks. European Journal of Marketing, 40 (11/12). pp. 1271-1291. ISSN 0309-0566

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Item Type: Journal Article
Journal or Publication Title: European Journal of Marketing
Uncontrolled Keywords: /dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Departments: Lancaster University Management School > Marketing
ID Code: 44605
Deposited By: ep_importer_pure
Deposited On: 11 Jul 2011 18:18
Refereed?: Yes
Published?: Published
Last Modified: 07 Jan 2020 03:05

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