Gender, identity and the consumption of advertising

Hogg, M K and Garrow, J (2003) Gender, identity and the consumption of advertising. Qualitative Market Research: An International Journal, 6 (3). pp. 160-174. ISSN 1352-2752

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Item Type:
Journal Article
Journal or Publication Title:
Qualitative Market Research: An International Journal
Uncontrolled Keywords:
/dk/atira/pure/subjectarea/aacsb/disciplinebasedresearch
Subjects:
ID Code:
44533
Deposited By:
Deposited On:
11 Jul 2011 18:17
Refereed?:
Yes
Published?:
Published
Last Modified:
22 Apr 2020 01:59